Los Angeles Super Bowl LXI
Procurement Program

Los Angeles Super Bowl LXI Procurement Program

The NFL in partnership with the Los Angeles Rams and Los Angeles Super Bowl Host Committee is looking to engage Los Angeles businesses to support the production of this world class event.

The Super Bowl LXI Source Program is a localized version of the NFL Source procurement program. The program seeks to drive impact by connecting with local, small, and underrepresented businesses in the event production and professional services industries. The program offers an opportunity for accepted member businesses to gain exposure to subcontracting opportunities related to Super Bowl LXI, as well as participate in capacity building programming.

The Super Bowl (taking place February 14, 2027) is more than just a one-day event. The NFL, Los Angeles Super Bowl Host Committee, Rams and our partners will be engaging with the Los Angeles community to plan and execute various events.

The goal of Super Bowl LXI Source is to place a spotlight on the Los Angeles’ best and brightest businesses.

SUPER BOWL LXI SOURCE PROGRAM
PROCUREMENT NEEDS

Below is a list of the most common business disciplines leveraged to support the production of Super Bowl LXI and surrounding events.

Food & Beverage

    • Catering
    • Food Trucks

Event Promotion

    • Graphic Design
    • Large Format Printing/Signage
    • Marketing & Outreach Services
    • Promotional Items

Event Support

    • Audio Visual
    • Carpet/Flooring
    • Décor
    • Entertainment
    • Event Production
    • Florals/Plants/Trees
    • Golf Carts
    • Laundry Services
    • Photography/Videography
    • Port-O-Lets
    • Staging & Lighting
    • Talent Trailers
    • Temporary Event Staffing
    • Tenting
    • Traffic Management
    • Venues
    • White Glove/Concierge Services

Consulting, Management, & Advisory

    • Administrative
    • Construction/Permitting/Safety
    • Security
    • Transportation Broker

Construction & Maintenance

    • Barricades/Fencing
    • Cable Wire Contractors
    • Charging Stations
    • Contract Labor
    • Equipment Rentals (Heavy)
    • Fabrication
    • General Contractors
    • Janitorial Services
    • Scaffolding
    • Shoring
    • Temporary Structures/Containers
    • Waste Removal

Transportation

    • Transportation (Freight)
    • Transportation (High-Capacity Passenger Vehicles)

Security

    • Security Staffing/Augmentation

Unsure if you fall in these categories?
Apply anyway. If we have questions we will reach out directly.

MEMBER BENEFITS

Inclusion in Super Bowl LXI Source Member Directory: This Directory is shared with the NFL’s primary contractors and event producers to help identify local suppliers for Super Bowl LXI subcontracting opportunities. As a legacy component of the program, the Directory will be uploaded to the NFL’s National supplier database which is accessible by NFL staff, teams, sponsors, and partner organizations affiliated with the NFL at the conclusion of Super Bowl LXI. 

Access to Capacity Building Opportunities: Events and market-specific workshops with the goal of educating member businesses in areas of their interest while preparing them to be successful in doing business with the NFL.

Networking Opportunities with NFL and its partners

Being a member of the Super Bowl LXI Source Program is a competitive process, and acceptance within the program does not guarantee contracts.

HOW TO PARTICIPATE

ACCESS THE APPLICATION

Click the button below.

    SUBMIT APPLICATION

    FILL OUT AND UPLOAD
    ALL INFORMATION WITHIN THE APPLICATION

    The application will close on
    February 28th, 2026.

      CLEAR YOUR VOICEMAIL
      AND INBOX

      We will be communicating via email and phone. Ensuring we are able to contact you is an important part of moving you through the process.

        PROGRAM GUIDELINES

        The NFL requires the following business requisites in order to to be eligible for participation in the Super Bowl LXI Source Program.

        1. Be the direct source of the goods and services offered
        2. Be in good standing and eligible to do business within the state of California
        3. Be headquartered in Los Angeles County

         

        Businesses that meet the characteristics below are encouraged to apply. Those who do not meet all criteria are eligible to participate in the program.

        • Be a certified diverse business (defined under federal guidelines as at least 51% owned and operated by one or more of the following: woman, person with disabilities, minority, veteran, or LGBTQ+ individuals)
        • Provide a product or service requested by the Super Bowl LXI Source Program
        • Been in operation since February 2024

          Recognized Diversity Certifications

          The Super Bowl LXI Source Program acknowledges the following approved certification types for qualifying diverse businesses:

          NATIONAL CERTIFICATIONS RECOGNIZED BY THE NFL

            Disability:IN
            • DOBE: Disability-Owned Business Enterprise
            National LGBT Chamber of Commerce (NGLCC)
            • LGBTBE: LGBT Business Enterprise
            National Minority Supplier Development Council (NMSDC)
            • MBE: Minority Business Enterprise
            National Native American Supplier Council (NNASC)
            • Individual Native-Owned
            • Tribally-Owned EDC or Company
            • Tribal EDC Affiliate or Subsidiary
            National Veteran Owned Business Association (NaVOBA)
            • VBE: Veteran’s Business Enterprise
            • SDVBE: Service-Disabled Veteran’s Business Enterprise
            National Women Business Owners Corporation (NWBOC)
            • MBE: Minority Business Enterprise
            • WBE: Women’s Business Enterprise
            • VBE: Veteran’s Business Enterprise
            Small Business Administration (SBA)
            • 8(a)
            • VOSB: Veteran-Owned Small Business
            • SDVOSB: Service-Disabled Veteran-Owned Small Business
            U.S. Black Chambers Inc. (USBC)
            • ByBlack
            Women’s Business Enterprise National Council (WBENC)
            • WBE: Women’s Business Enterprise

               Additional LOCAL CERTIFICATIONS RECOGNIZED BY Super Bowl LXI

                California Department of Transportation (CalTrans)
                • Airport Concession Disadvantaged Business Enterprise (ACDBE)
                • Disadvantaged Business Enterprise (DBE)
                • Disabled-Veteran Business Enterprise (DVBE)
                • Small Business Enterprise (SBE)
                • Small Minority Business Enterprise (SMBE)
                • Small Women Business Enterprise (SWBE)
                City of Los Angeles
                • Airport Concession Disadvantaged Business Enterprise (ACDBE)
                • Disadvantaged Business Enterprise (DBE)
                • Emerging Business Enterprise (EBE)
                • Local Business Enterprise (LBE)
                • Local Small Business (LSB)
                • Local Transitional Employer (LTE)
                • Minority Business Enterprise (MBE)
                • Small Business Enterprise (SBE)
                • Women’s Business Enterprise (WBE)
                County of Los Angeles
                • Community Business Enterprise (CBE)
                • Disabled-Veteran Business Enterprise (DVBE)
                • Local Small Business Enterprise (LSBE)
                • Social Enterprise (SE)
                Los Angeles County Metropolitan Transportation Authority (Metro)
                • Disadvantaged Business Enterprise (DBE)
                • Local Small Business Enterprise (LSBE)
                • Small Business Enterprise (SBE)
                Los Angeles World Airports (LAWA)
                • Airport Concession Disadvantaged Business Enterprise (ACDBE)
                • Disabled-Veteran Business Enterprise (DVBE)
                • Disadvantaged Business Enterprise (DBE)
                State of California, Department of General Services (DGS)
                • Disabled Veteran Business Enterprise (DVBE)
                • Small Business (SB)
                • Small Business for the Purpose of Public Works (SB-PW)